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Inspired by the Smoothness of Jade: American Beauty Group Introduces Jade Swim
Clean lines. Premium fabrics. A philosophy of mindfulness. Jade Swim transforms swimwear into wardrobe essentials that transcend the beach. This is a story of minimalism with character and of how a former fashion editor redefined the rules of swimwear.
Beyond the Beach

Founded in 2016 by Brittany Kozerski, ex-fashion editor at Marie Claire, Jade Swim emerged from keen observation and intuitive design. She saw a gap: swimwear that could live beyond the shoreline, in the city, in the everyday. Collections were born where simplicity meets innovation and minimalism speaks volumes.

Freedom of Self-Expression

Jade Swim’s ethos is clear: “simple, yet extraordinary.” Each piece is structured, daring and unmistakably modern. Think clean geometry, asymmetry, statement cutouts and a flawless fit. Every design is a versatile wardrobe element: an asymmetrical top pairs with jeans or a blazer, a sculptural one-piece integrates seamlessly into layered city ensembles.

Features & Technology

At the heart of every collection: premium Italian fabrics with shape-retention technology, offering impeccable fit and support. Resistant to chlorine, oils and UV exposure, every piece is a durable, conscious investment. Jade Swim is slow fashion at its finest, prioritizing sustainability through recycled fabrics like ECONYL®, made from fishing nets, plastic waste and textile remnants.

From Fashion’s Heart to Yours

Brittany Kozerski’s background in glossy editorials and high-fashion shoots shapes Jade Swim’s distinctive vision: precision, purity of line and the foresight to anticipate the modern woman’s needs. Jade Swim transcends swimwear, becoming synonymous with versatile, thoughtful style.

From editorials in CR Fashion Book to W Magazine and on global influencers like Kendall Jenner and Roxy Barnes, Jade Swim has been embraced worldwide. Today, the brand offers swimsuits and elevated beachwear, including dresses, skirts, trousers, tops and shirts — pieces designed to move effortlessly from seaside to city streets.

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